Please enable JS
  • slidebg2
    WELCOME TO
    SHOESMART
    FASHION CORP
    D2C Multi-brand Fashion House for all your fashion needs.
  • slidebg1
    Begin
    Anywhere
    Your passion will guide you
img
ABOUT US

MULTI BRAND

Shoesmart Fashion Corporate evolved from a solely footwear-focused business to a D2C Multi-Brand Fashion Company. Born from the idea of personalizing fashion for every niche that is accessible to everyone.

VARIETY

SFC offers a wide variety of choices from head to toe with versatile, unique, and contemporary designs allowing people to express themselves comfortably. We aim to be the one-stop solution for all fashion needs in Indonesia.

GOAL

Our goal is to make a difference and be the trendsetter while ensuring quality by keeping consumers first in mind. We want to create opportunities for local fashion artisans to be able to grow and thrive in the fast-paced fashion industry with us


FROM SHOESMART
TO SFC
Vision

One stop fashion solution

Mission : Embodying your wardrobe’s niche
  1. Fulfilling your wardrobe's needs
  2. Providing high quality fashion items
  3. Bringing local fashion to all corners of Indonesia
OUR MILESTONE

2019

Milestone in this year

The first time Shoesmart was introduced as an e-commerce company with footwear as its main focus and a goal to empower local footwear SMEs.

2020 - 2021

Milestone in this year

At the beginning of 2020, When COVID-19 Outbreak happened, it caused most businesses to be digitized. Fortunately, the digital era has helped Shoesmart flourish in the industry. We have successfully empowered more than 400 SMEs, reached 10,000 SKUs (stock keeping units), and launched our mobile app by 2021.

2022

Milestone in this year

A new chapter for Shoesmart. Moving to 2022, Shoesmart decided to expand its reach to be a D2C Multi-brand Fashion House to serve more customers from different backgrounds and needs.

OUR

BRANDS

Friendly & expressive - Love to explore life and unleash the inner creative soul
Mannana
Infinity symbolizes endless, never ending. Today you may fail. But, you’re not done yet. There’s tomorrow that gives endless opportunities. Dare to explore.
BUY NOW
img


OUR TEAM
Friendly & expressive - Love to explore life and unleash the inner creative soul
img

Words from our CEO

Instead of traditional experiences via retailers, SFC is keen on providing direct access which brings personalized experiences and first hand price from our holdings’s brand.

Paving the way for local product with premium quality to embody each person’s choice of fashion is the north star of SFC’s journey.

Simply said, SFC will embody your wardrobe’s need.

img

VALUES

We believe that everyone is their own artist, we give freedom to our employees to express themselves in their work. We assure you that your journey here is more than a typical office job. Explore the fun at SFC!

  • Work professionally with the attitude of a Family : We treat our colleagues like a part of our family while staying professional.
  • Goal and target oriented : We work in sync towards achieving the targeted goal.
  • Teamwork : Our teams value humility over individuality in our diversity, helping each other mutually while working together to improve the community.
  • Owner-Mindset : By adopting the owner's mindset, we are committed to making the best decisions possible and taking responsibility for our actions while keeping customers' perspectives in mind.
  • Passionate : We work with passion every day, putting our hearts into our work also, being clever and wise in providing solutions when they are needed
  • 4 Aces : Be diligent(kerja keras), agile(kerja cerdas), sincere (kerja ikhlas), and always finish every work that we do (kerja tuntas).
  • 150% Energy : Maximizing our effort in what we do, continuously moving forward, cultivating curiosity, while following the company’s pace.
  • Professionalism : Portrays professionalism by prioritizing the needs of the company and being a helpful colleague with a positive attitude
Start your career at SFC!
img